Originally Posted by K2Jelly
You can have Chemistry without exposure and end up with some great wrestling. K.O.W. is a prime example of just how awesome it is to see a team that just "clicks" when in the ring together. Sure, they never made Millions of Dollas like the PTP but one would have to believe that without the chemistry between the two getting them involved in such high profile matches in the Indy's, perhaps WWE might not have taken notice of both men. MCMG being another example of how chemistry produces epic wrestling; the difference is that MCMG had more exposure with the TNA brand and wrestling in Japan more than what the KOW had but both teams produced some awesome matches that are worth re-watching any day of the week.
Exposure allows for a broader fanbase to see the two of you together, but without the ring chemistry, would they WANT to see you tagging together? Jeri-show had a unique chemistry between the two men that seemed to mesh. MVP and Matt Hardy had a personal rivalry that helped to sell the fact that they could compete together. More recently is the union of Dirty Heels; they are not World Tag Team Champions but rather a Tag Team of World Champions. Sure, these guys might have the exposure but without the chemistry the fans would continue to avoid investing in them as a team.