Originally Posted by thedag
I half agree and half disagree.
AMC, outside of their big shows like Walking Dead and Breaking Bad, basically just play movies and syndicate Three Stooges. So of course, their typical viewership will be down outside of those shows.
Spike doesn't have a big show like that. Not only that, but those shows on AMC are geared toward many different demographics. For every time they show Last Samurai, they'll show Pretty woman. And many women and younger generation males, love Walking Dead and Breaking Bad. Not many love Lizard Lick Towing and Bellator.
So while overall, the ratings for both stations are probably pretty equal, Impact's ratings would increase on a station like AMC, because of it's affiliation with a station with a more broad audience. Imagine, everyone watching Breaking Bad, sees a promo for the next Impact? How many more people are going to become aware of it?