Why do we need to push the envelope? I loved what Jericho did during his time in WCW and they didn't push the envelope like the WWE was during that time. I think that Dubs is correct that the creative team is more to blame. However, I think that even with the poor creative teams you have heels that are more than capable of delivering great promos despite the PG label. Sandow doesn't have to push any envelope but he gives a great promo every time. Same with Ziggler and Bryan and Punk and IMO Rhodes. I think this is more about people still not wanting to accept the AE is over and wrestling has changed.